Jeep India has announced that its ultra-exclusive Wrangler Willys Edition, launched earlier this month, has already sold out — and with just 30 units made available, it’s no surprise. Crafted as a tribute to Jeep’s iconic 1941 military roots, the model struck a chord with off-road fans and collectors alike.
A Bold Tribute to the Jeep Legacy
Rooted in Jeep’s historic military past, this limited-run model pays homage to the original Willys that made its mark during World War II. It features a specially formulated ‘41 Military Green exterior, highlighted by a bold “1941” graphic on the hood — a symbolic nod to Jeep’s origins on the battlefield, now reimagined for today’s adventurous spirit.
Loaded with Utility-Driven Upgrades
Far from just a visual throwback, the Wrangler Willys Edition is packed with practical enhancements. Standard fitments include:
- Power-operated side steps
- Dual video recorders (front and rear)
- Heavy-duty grab handles
- All-terrain weather mats
Additionally, buyers received an exclusive accessory kit featuring a roof carrier system with integrated ladders and a Sunrider soft-top, tailored for those who love long-distance overland travel. This expedition-ready add-on alone is priced at ₹4.56 lakh.
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Based on the Proven Rubicon Platform
Beneath its exclusive exterior, the Willys Edition is built on the robust foundation of the Wrangler Rubicon, preserving its off-road capability and rugged performance. With its one-of-a-kind styling, rare color finish, and unique accessories, this model was priced ₹1.51 lakh above the regular Rubicon, offering added distinction for a limited group of enthusiasts.
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Jeep India Thanks Its Enthusiastic Community
The brand’s leadership expressed appreciation for the overwhelming response. Kumar Priyesh, Director of Automotive Brands, said:
“Seeing the Willys Edition sell out so quickly is a proud moment for us. It highlights the passion Indian customers have for authentic adventure vehicles. We’re thankful to our Jeep family for believing in what we stand for — legacy, power, and performance.”